Use Muck Rack to find journalists, get press for your story, monitor the news and report on the impact of your PR. Journalists can build portfolios and accelerate their careers.
For PR professionals seeking to enhance their media intelligence and strategy, Muck Rack's Premier offering provides advanced capabilities to monitor media coverage, track trends, and measure PR impact. This solution combines AI-driven data analysis with curated monitoring to deliver actionable insights that support business outcomes.
For businesses seeking to enhance their public relations strategies, Muck Rack offers a comprehensive platform that allows users to find and connect with journalists, track media coverage in real-time, and create detailed reports. This platform helps PR professionals and marketers manage their media presence more effectively by providing access to a vast journalist database and intuitive reporting tools.
Muck Rack Starter provides individual PR professionals with entry-level access to core media relations capabilities, including journalist database search, basic media monitoring, and pitching tools. It enables solo practitioners or small teams to identify relevant media contacts, track brand mentions, and execute foundational PR campaigns without the overhead of enterprise-level features.
Communications and PR teams seeking to centralize and analyze media coverage across traditional and digital outlets, understand industry trends, and derive actionable business insights can use Premier to access advanced media intelligence, curated executive digests, and proprietary analytics tools that automate reporting and provide customizable metrics on PR impact. The solution integrates AI-driven monitoring of over 600,000 global media sources, offers programmatic data access via API, and delivers curated content and insights to inform strategic decisions, with features such as comprehensive dashboards, competitive benchmarking, and brand reputation tracking.
Organizations
For public relations professionals, efficiently managing media outreach and monitoring is crucial. Muck Rack's Starter plan provides basic access to core features, including a comprehensive media database, real-time media monitoring capabilities, and tools for pitching and reporting.
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Enables public relations, communications, and media relations professionals to identify relevant journalists, manage outreach, and monitor earned media coverage from a unified platform. Core capabilities include a comprehensive media database, integrated pitching tools, campaign tracking, and real-time media monitoring to streamline processes and improve visibility into campaign results.
Enables small businesses and PR teams to identify relevant journalists, manage media contacts, and monitor press coverage through a centralized platform. Streamlines media list building, personalized pitching, and tracking of outreach outcomes to help organizations efficiently secure media coverage and manage public relations activities.
Muck Rack offers solutions designed to streamline public relations workflows, particularly through media monitoring, journalist insights, and AI-driven analytics. These tools help businesses manage their media presence effectively, track coverage, and make data-informed decisions.